Buzzer
Brand Identity

Buzzer simplifies the discovery and access to live short-form “lightning-in-a-bottle” moments in sports tailored to sports fans preferences with real-time notifications and microtransactions. 
The bolt served as a go-to graphic element that we weaved into the design — both in the app icon, and hidden inside the wordmark’s negative space.

Art Direction: Matthew Wolff
Team: Type Supply, Daniel Luiken, Luke Zhang, Jason Goméz, Blake Piyathanapong, and Nathen McVittie
Client: Buzzer
Agency: Marcy Avenue